CHALLENGE: Promote positive networking and the MasterCard Center for Inclusive Growth's message at the Mashable Social Good Summit.

IDEA: Give people the opportunity to give an elevator pitch—for real. We invited attendees to step inside the Priceless Elevator and record a pitch explaining how they or their organizations were working to end poverty. Afterward, we distributed participant videos and contact information, creating a networking hub for like-minded people with similar goals to get in touch and help out one another.

Fully story here.